Research Assistant

FUEL TV Ver Empresa

Não especificado
Licenciatura

We are looking for a methodical Market Research analyst to survey customer and market place preferences and statistical data in order to support decision making process regarding our targets, product and price. The successful candidate will be able to analyze autonomously qualitative data, trends, strategies and competition aiming at increasing competitiveness.

Responsibilities

  • Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations
  • Understand business objectives and design surveys to consulidate customer targets
  • Compile and analyze statistical data using modern and traditional methods to collect them
  • Perform valid and reliable SWOT analysis
  • Interpret data, formulate reports and make recommendations
  • Catalogue findings to databases
  • Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
  • Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correc
  • Remain fully informed on market trends, other parties researches and implement best practices
  • Proven market research analysis experience
  • Ability to interpret large amounts of data and to multi-task
  • Strong communication and presentation skills
  • Excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office
  • Search engines, web analytics and business research tools acumen
  • Familiarity with CRM programs
  • Adequate knowledge of data collection methods (polls, focus groups, surveys etc)
  • Working knowledge of data warehousing, modelling and mining
  • Strong analytical and critical thinking
  • BS degree in Statistics, Marketing or related field

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