Graphic Web & Digital Content Manager (E-Commerce)

Terra Investments LLC Ver Empresa

Não especificado

Position Summary

The incumbent is mainly responsible for all activities adhering to web and digital content, but is not limited to this activity if need arises in other departments.

Tasks and Competencies

  • Design with graphical programms, such as Adobe, Affinity, etc.
  • Create and maintain a content strategy to ensure web content reflects brand and events, and that drives online bookings, restaurant reservations, and ticket sales.
  • Concept creative for digital promotions for entertainment and room offers that drive traffic and conversions to the website.
  • Assure web content is accurate, up-to-date, and archived appropriately for future needs and reference.
  • Manage web projects and daily updates to website.
  • Copyedit and proofread all web content.
  • Track and analyze e-commerce performance related to customer buying patterns, conversion rates, volumes, trends, etc.
  • Create, develop, and execute an editorial calendar for the company’s web presence in collaboration with the digital marketing team and business leaders.
  • Create and manage workflows for daily requests for information changes and updates.
  • Oversee freelancers, including writers, designers, photographers, copyeditors, and web agencies to ensure quality content on the web to drive results.
  • To manage the resorts and Terra’s social media presence.
  • To create visual content for the web as well as print material by the use of Photoshop, pixelmator etc.
  • To develop a close working relationship with all departments, colleagues and managers to ensure guest expectations are met.
  • To actively liaise with all revenue generating departments, insuring integrity of the product.
  • To ensure effective daily communication with all departments.
  • To work to the Terra Priorities.
  • To be willing to help other departments of the hotel wherever possible and to understand the flexibility required when business levels peak and trough, to deliver the best possible service.
  • To be present and participate in all required activities, events and performances.

Key Accountabilities

  • To deliver excellent customer service, at all times.
  • To research and develop new business ideas and opportunities.
  • To prepare presentation and any promotional material.
  • To maintain the website and all social media channels.
  • To assist with implementing sales & marketing strategies.
  • To undertake assignments as directed by the management.
  • To prepare reports as requested by the management.
  • To maintain office hours as required to complete required work


  • Must be knowledgeable about display advertising, SEO & SEM and social media
  • Exceptional business and creative writing skills
  • Ability to write and develop digital marketing and website creative content to execution for digital marketing and website
  • Adobe Photoshop/Pixelmator skills to create online and print media
  • Apply marketing attribution and capable of optimizing the online marketing mix
  • Expert knowledge of digital marketing platforms such as Google Analytics
  • Superior communication, conceptual, organizational, writing, proofreading and multitasking skills.
  • Strong multi-tasking and problem solving skills along with the ability to meet aggressive deadlines.
  • Proficiency in the local language, English and minimum one additional language
  • Proficiency in MS Office
  • Bachelor Diploma
  • At least 1 year work experience in the field
  • Should be familiar with hotel operations


  • Friendly & outgoing
  • Team Player
  • Strong communication skills (verbal, listening & writing)
  • Planning/Organizational capabilities
  • Flexibility
  • Professional behaviour
  • Interpersonal skills
  • Results oriented
  • Customer service oriented
  • Exemplary professional writing skills in two languages
  • Must be willing to work some evenings and weekends and holidays.

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